At Markinuity, we work with top-performing home service companies that are embracing change and building smarter systems. One of the strongest examples of this shift is Ryan Lucia, founder of Aaron Overhead Doors. His approach to using AI in the garage door industry is not just impressive—it’s a playbook for others ready to scale.

In a recent Torch Talk episode, Ryan broke down how companies can stop falling behind and start leveraging AI to grow faster. What he shared aligns closely with what we do every day at Markinuity: help businesses adopt modern tools and strategies that actually work.

Start Here: Ryan Lucia’s AI Prompt That Every Garage Door Company Should Try

Ryan suggests testing this prompt in your preferred AI tool:

“You’re an AI expert in home services. Give me 10 ideas of how we can use AI in my business in the garage door industry to accelerate growth, reduce cost, and streamline our systems.”

His team has used this prompt to:

• Record and coach sales reps
• Automate support during service calls
• Simplify quoting and safety inspections

These are exactly the kinds of wins we help our clients implement.

Building an AI Tool Mid-Flight—No Code Needed

On a flight to Fort Lauderdale, Ryan built a working MVP of a sales call recording app. No developer. No team. Just an iPad and ChatGPT.

• He used native iOS voice memo features
• Combined them with cloud storage
• Prompted the AI to build a working demo before landing

This type of agility is what we at Markinuity encourage—building useful tools internally to meet real problems quickly.

“I was able to build it, test it, and it’s deployable now. That’s nuts to me.” — Ryan Lucia

Replacing SOP Chaos with AI Search

When two of Ryan’s managers gave different answers about where SOPs were stored, it was clear the system was broken. His solution: stop using documents altogether.

He created an AI knowledge base where his team can ask questions by phone or chat, and get immediate, clear answers. We’ve seen this same move dramatically improve support response time and reduce training friction across our client base.

From ServiceTitan to FieldPulse: Making Systems Match Your Workflow

Ryan is transitioning from ServiceTitan to FieldPulse. We’ve helped other clients do the same—and for good reason. Systems should adapt to your business, not force you to fit their mold.

Here’s what Ryan has in place:

• QuickBooks sync underway
• Pricebook and field templates almost ready
• Slack channel and Loom training for support

He’s most excited about two features:

ClearPath

ClearPath gives techs step-by-step workflows. Safety inspection. Build quote. Submit estimate. All within a few taps, no confusion.

“Click the next button, read the instructions, and do what it says.”

Vendor Chat

Now Ryan’s team can message suppliers in one place. No more chasing emails. This is where AI comes in—we help clients set up automations that scan vendor messages and trigger updates for customers.

Why Companies Hesitate—and Why They Shouldn’t

Ryan offered 50 garage door business owners a chance to build automation with him at a live event. Zero showed up.

Fear and overwhelm are real. We hear it all the time. But here’s the truth:

“You don’t have to understand it—you don’t fully understand the stock market either, but you still invest in it.”

We guide clients step-by-step in automating what matters. You don’t need to be technical. You just need to be willing.

The Divide Is Coming—and It’s Getting Wider

Ryan predicts a major split in the next two to five years. Companies using AI will grow. Those who don’t will fade.

We agree. We’re already seeing it. That’s why at Markinuity, we’re building:

• AI-powered knowledge bases
• Automation layers that talk to your CRM
• Bots that simplify quoting, support, and follow-up

“Software is dead. Custom software, built just for your company—that’s where we’re going.”

Our Takeaway for Garage Door Companies

If you’re in this space, you don’t need a massive team or a coding background. You need:

• Internal tools that solve real problems
• SOPs that work without training manuals
• Field techs supported by AI, not slowed down by software
• Marketing and systems that align

At Markinuity, we help service businesses like Aaron Overhead Doors implement these exact strategies.

Explore our local SEO services, or see how our consulting and automation solutions can bring this to life for your company.

The gap is growing. Choose to lead.