Garage Door Marketing During Max Pain: What We’re Doing Inside Our Own Companies

Leave a Comment / Educational / Ryan Lucia

The garage door industry is tightening. Private equity is expanding. Ad budgets are rising. Smaller operators are feeling pressure. Here’s the direct answer: Garage door marketing right now requires tighter systems, disciplined sales follow-up, automation, and continued investment. Cutting marketing is the wrong move. Ryan Lucia founded Markinuity and runs Aaron Overhead Doors. After stepping […]

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Ryan Lucia on Leadership, Risk, and the Future of Garage Door Marketing

Leave a Comment / Educational / Ryan Lucia

Playing it safe is over. This article breaks down how Ryan Lucia is thinking about leadership, consolidation, and garage door marketing in a market that is shifting fast. The message is simple: risk tolerance, systems, and accountability will decide who grows and who disappears. Ryan Lucia on Playing Big in Garage Door Marketing At a

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How Garage Door Businesses Can Win With AI, Automation, and Smarter Marketing — Insights from Ryan Lucia

Leave a Comment / Educational / Ryan Lucia

Garage Door Businesses: Win More Jobs with Less Effort At Markinuity, we work directly with garage door companies to help them grow using smart systems, SEO, and automation. We’re not just a marketing company—we run real businesses too, and that includes Aaron Overhead Doors, led by our founder Ryan Lucia. Everything we build—from websites to

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Ryan Lucia’s Guide: What Garage Door Businesses Should Do When Sales Slow

Leave a Comment / Educational / Ryan Lucia

The garage‑door industry is under pressure. More businesses are starting. Budgets are tight. Demand for new‑door installs is dropping. According to Ryan Lucia, founder of Markinuity, this is the time for clarity — not panic. The Problem: Saturated Market + Tight Customers If you’re counting on installs only, you may be setting yourself up for a

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How Ryan Lucia Helps Garage Door Businesses Navigate Tariffs, Steel Prices, and Uncertain Markets

Leave a Comment / Educational / Ryan Lucia

When tariffs spike, steel prices swing, and the economy feels shaky, many home service companies freeze. Garage door businesses feel this more than most. In conversations on the Torch Talk podcast, Ryan Lucia has been breaking down what’s really happening with tariffs, the steel market, and how smart planning can turn uncertainty into growth instead

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Ryan Lucia on Active Listening, Sales Growth, and Smarter Garage Door Marketing

Leave a Comment / Educational / Ryan Lucia

Ryan Lucia, founder of Markinuity and host of the “Torsion Talk” podcast, is known for telling it like it is. In this episode recap, he shares what’s working—from peer groups and radio ads to one of the most underrated sales tools in the garage door business: active listening.If you’re running a garage door company and

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Top 5 Automations Your Garage Door Company Needs to Scale

Leave a Comment / Educational / Ryan Lucia

Running a garage door business often means you’re stuck in the daily chaos—jobs, callbacks, missed parts, and customer reviews you meant to collect but didn’t. At Markinuity, our belief is simple: you grow by building systems, not working longer hours. Our service business clients don’t just need better tools—they need smarter automation. If you want

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How Garage Door Businesses Can Use AI to Stay Competitive

Leave a Comment / Educational / Ryan Lucia

Garage door businesses that fail to adopt AI tools now will likely be outpaced in five years or less. Ryan Lucia, founder of Markinuity and host of the Torsion Talk podcast, shared this warning in a recent episode aimed squarely at garage door business owners. He broke down the impact of AI on service businesses,

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