Ryan Lucia

How Smart SOPs and Better Dispatch Systems Transform Service Businesses – With Kathy Nielsen

How Smart SOPs and Better Dispatch Systems Transform Service Businesses – With Kathy Nielsen If your dispatch system is a mess, your team is confused, and your software setup makes things worse instead of better—you’re not alone. Most service business owners are drowning in inefficiency because they lack documented systems and clear roles. We sat […]

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The Ultimate Guide to Internal Communication for Garage Door Companies

The Ultimate Guide to Internal Communication for Garage Door Companies Most garage door companies are bleeding money because of poor internal communication. Ryan Lucia, founder of Such n Such Media, now Markinuity, breaks it all down in an episode of the Torch Talk Podcast. Here’s a structured recap with clear action steps you can implement

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10 Customer Retention Ideas That Actually Work for Home Service Businesses

10 Customer Retention Ideas That Actually Work for Home Service Businesses Customer retention is often an afterthought in home services. But keeping your existing customers is cheaper—and more profitable—than constantly chasing new ones. Here are 10 proven ideas to help you build long-term relationships, increase repeat business, and grow revenue without adding more ads or

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Political Chaos Hurts Business: What Business Owners Should Do Now

Political Chaos Hurts Business: What Business Owners Should Do Now The attempted assassination of Donald Trump at a campaign rally happened weeks ago—but its impact still lingers. It wasn’t an isolated event. Between courtroom drama, party infighting, and on-camera health concerns, this election cycle is already shaking consumer confidence. For business owners, it’s not about

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Financial Systems Every Garage Door Business Needs to Succeed

Financial Systems Every Garage Door Business Needs to Succeed Starting or scaling your garage door business? Here’s the quick answer: Set up your purchase order (PO) system, learn how to read a Profit and Loss (P&L) statement, track cash flow monthly, and avoid financial mistakes by reviewing your numbers line by line. This blog post

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From Barn to National Brand: How Vidor Built a Premium Garage Door Business

From Barn to National Brand: How Vidor Built a Premium Garage Door Business When you think of high-end garage doors, most people picture the usual national manufacturers. But there’s a growing name out of Utah that homeowners, designers, and contractors are learning to request by name: Vidor. What started with a few discontinued panels stored

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